These days, margins are tighter than ever for ecommerce operators – yet it’s just as critical to deliver a state-of-the-art customer experience that compels every shopper to keep coming back.
How can you confidently walk that tightrope balance without tumbling to the depths below?
Simply put, you need a safety harness: A robust post-purchase platform with the features and technologies you need to delight your customers while curbing your operational expenses.
Here’s a look at how Loop’s post-purchase tools can set your brand up for success in optimizing costs, with margin-protecting infrastructure that reduce waste, retain revenue, and increase operational efficiency.
Optimizing for margin protection and revenue retention
Loop is much more than a returns management solution. Our platform offers a wide variety of core features designed to help you control operational costs and boost revenue retention, including:
CX-focused features
Many of these features focus directly on enhancing the customer experience – with the added value of helping your brand protect and retain revenue.
- Delivery Promise: By plugging in their zip codes, customers use our delivery estimate tool to see exactly when an item is expected to arrive at their door if they order it that day. Building confidence around delivery dates helps boost conversions, while steering shoppers away from products that wouldn’t arrive by the time they need them – helping you curb returns stemming from “product arrived too late” reasons.
- Self-service order editing: Shoppers often realize they’ve ordered the wrong size or listed the wrong address immediately after their order is confirmed – leading to an insta-return. Our self-service order editing tool helps you avoid these inevitable returns by empowering shoppers to make changes to, or cancel, their orders before they’ve been shipped.
- Exchange-first workflows: Our streamlined returns portal encourages customers to exchange items instead of opting for a refund, which converts potential cost into retained sales revenue – and preserves the customer relationship, resulting in higher CLTV.
- At-home pickup & drop-off options: Offering flexibility around returning items reduces shipping expenses and increases logistical efficiency. When shoppers opt to use our national network of Return Bars, you’ll be able to significantly reduce return shipping expenses by shipping your returns in bulk, with minimal packaging expenses.
- Store credit & gift card options: Our “Shop Now & Later” feature makes it easier to retain revenue from returns by giving shoppers the option to receive their exchange as store credit that they can use as a later date – often resulting in upsells that grow the value of the purchase.
Operational efficiency features
Customers don’t see all of our features directly. Tools like these focus more heavily on operational efficiency, helping your team save time on common tasks – though they also contribute to a better customer experience:
- Integrated fraud prevention tools: Loop’s fraud algorithm actively reduces inventory loss by flagging suspicious behavior and preventing fraudulent return claims.
- Automated warehouse notifications: Our integrations with 3PL and warehouse systems streamline operations by ensuring quick and error-free communication between customer service, the platform, and the warehouse, reducing manual processing time and ensuring quality control around items being returned to inventory.
- Ship by Loop: We provide access to a broad network of shipping carriers with discounted rates, and automatically choose the most efficient return shipping route to get your products back in inventory quickly and affordably.
Controlling costs = a brand that stands the test of time
We know as well as you do that the price of shipping, fuel, and other operational costs have been escalating fast – and if you pass those costs on to your customers, you’ll simply lose out on sales to lower-priced competitors.
Loop’s post-purchase solution helps you save money by regaining control over your operational costs. You’ll be able to use our suite of tools to cut shipping and logistics costs, lower your return rate, curb fraud, and retain more revenue from your returns through exchanges, store credit, and upsells.
By using a solution that effortlessly optimizes costs for every element of your post-purchase journey, you’ll be able to maintain a streamlined and delightful customer experience while protecting your business’ margins. You’ll have the tools and strategy you need to build your brand sustainably – ensuring it will stand the test of time.
Want to see what Loop can do? Let’s chat!