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In The Loop

Covering commerce, retention, and the entire post-purchase experience.

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Retention isn’t a marketing problem: The post-purchase ops playbook for 2026

Beyond Returns

Retention isn’t a marketing problem: The post-purchase ops playbook for 2026

March 25, 2026

The pre-purchase tools ecommerce brands need in 2026

Beyond Returns

The pre-purchase tools ecommerce brands need in 2026
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Corinne D'Andria

March 19, 2026

Why your Shopify store needs real ETAs to be successful

Beyond Returns

Why your Shopify store needs real ETAs to be successful
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Vaishali Ravi

March 17, 2026

Post-purchase behavior: The key to repeat purchases

Beyond Returns

Post-purchase behavior: The key to repeat purchases
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Carly Greenberg

March 17, 2026

Most common return reasons in ecommerce by vertical (2026 data and trends)

Returns Management

Most common return reasons in ecommerce by vertical (2026 data and trends)

February 26, 2026

The case for consumer-paid returns in 2026

Returns Management

The case for consumer-paid returns in 2026

February 6, 2026

Simplifying the new post-purchase tech stack - 2026 & beyond

Beyond Returns

Simplifying the new post-purchase tech stack - 2026 & beyond

January 26, 2026

How pre-purchase transparency boosts ecommerce retention rates

Beyond Returns

How pre-purchase transparency boosts ecommerce retention rates

January 14, 2026

Integrate Loop with your 3PL and shipping partners: Why and how to do it

Beyond Returns

Integrate Loop with your 3PL and shipping partners: Why and how to do it

December 29, 2025

Brand reputation in ecommerce: Why it matters more now than ever

Beyond Returns

Brand reputation in ecommerce: Why it matters more now than ever
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Corinne D'Andria

December 23, 2025

Why ecommerce brands need a complete checkout experience solution

Beyond Returns

Why ecommerce brands need a complete checkout experience solution

December 15, 2025

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How to build a circular economy for your brand

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How to build a circular economy for your brand
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JP Arnaud-Marquez

November 3, 2022

The secret to sustainable growth and profitability

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The secret to sustainable growth and profitability
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JP Arnaud-Marquez

October 21, 2022

7 top Shopify apps to boost your business

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7 top Shopify apps to boost your business
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Matt Gottron

October 20, 2022

Shop at these 8 Shopify stores to celebrate Hispanic Heritage Month

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Shop at these 8 Shopify stores to celebrate Hispanic Heritage Month
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JP Arnaud-Marquez

September 28, 2022

Reverse logistics in ecommerce: What customers want

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Reverse logistics in ecommerce: What customers want
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JP Arnaud-Marquez

September 22, 2022

7 ways to recession-proof your ecommerce brand

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7 ways to recession-proof your ecommerce brand
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JP Arnaud-Marquez

September 13, 2022

8 tips for converting price-conscious customers

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8 tips for converting price-conscious customers
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JP Arnaud-Marquez

September 1, 2022

How to combat post-purchase cognitive dissonance

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How to combat post-purchase cognitive dissonance
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JP Arnaud-Marquez

August 16, 2022

6 ways to improve customer retention

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6 ways to improve customer retention
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JP Arnaud-Marquez

August 11, 2022

What is customer lifetime value (CLTV)?

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What is customer lifetime value (CLTV)?
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JP Arnaud-Marquez

August 9, 2022

Should you offer Buy Now, Pay Later (BNPL) plans?

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Should you offer Buy Now, Pay Later (BNPL) plans?
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JP Arnaud-Marquez

August 4, 2022

How to build a better first-mile reverse logistics experience

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How to build a better first-mile reverse logistics experience
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JP Arnaud-Marquez

July 28, 2022

3 ways to convert your customers into brand advocates

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3 ways to convert your customers into brand advocates
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JP Arnaud-Marquez

July 26, 2022

Five ways to improve your customer retention rate

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Five ways to improve your customer retention rate
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JP Arnaud-Marquez

July 21, 2022

What Shopify’s new Hydrogen framework means for merchants

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What Shopify’s new Hydrogen framework means for merchants
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JP Arnaud-Marquez

June 23, 2022