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In The Loop

Covering commerce, retention, and the entire post-purchase experience.

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What is package protection in ecommerce? A guide for brands

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What is package protection in ecommerce? A guide for brands

April 9, 2026

Retention isn’t a marketing problem: The post-purchase ops playbook for 2026

Beyond Returns

Retention isn’t a marketing problem: The post-purchase ops playbook for 2026

March 25, 2026

The pre-purchase tools ecommerce brands need in 2026

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The pre-purchase tools ecommerce brands need in 2026
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Corinne D'Andria

March 19, 2026

Why your Shopify store needs real ETAs to be successful

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Why your Shopify store needs real ETAs to be successful
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Vaishali Ravi

March 17, 2026

Post-purchase behavior: The key to repeat purchases

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Post-purchase behavior: The key to repeat purchases
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Carly Greenberg

March 17, 2026

Most common return reasons in ecommerce by vertical (2026 data and trends)

Returns Management

Most common return reasons in ecommerce by vertical (2026 data and trends)

February 26, 2026

The case for consumer-paid returns in 2026

Returns Management

The case for consumer-paid returns in 2026

February 6, 2026

Simplifying the new post-purchase tech stack - 2026 & beyond

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Simplifying the new post-purchase tech stack - 2026 & beyond

January 26, 2026

How pre-purchase transparency boosts ecommerce retention rates

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How pre-purchase transparency boosts ecommerce retention rates

January 14, 2026

Integrate Loop with your 3PL and shipping partners: Why and how to do it

Beyond Returns

Integrate Loop with your 3PL and shipping partners: Why and how to do it

December 29, 2025

Brand reputation in ecommerce: Why it matters more now than ever

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Brand reputation in ecommerce: Why it matters more now than ever
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Corinne D'Andria

December 23, 2025

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The top 7 helpdesk solutions for Shopify ecommerce brands

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The top 7 helpdesk solutions for Shopify ecommerce brands
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Kelli Trapnell

February 20, 2023

Optimize your Shopify customers’ journey to improve shopper experience

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Optimize your Shopify customers’ journey to improve shopper experience
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JP Arnaud-Marquez

February 16, 2023

How to calculate customer retention rate and why it matters for ecommerce

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How to calculate customer retention rate and why it matters for ecommerce
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Kelli Trapnell

February 14, 2023

Scale and outsource your reverse logistics with Loop and Shopify Fulfillment Network

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Scale and outsource your reverse logistics with Loop and Shopify Fulfillment Network
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Samir Kamnani

February 9, 2023

How to minimize risk to shopper data in ecommerce

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How to minimize risk to shopper data in ecommerce
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Kelli Trapnell

February 6, 2023

Hot mobile shopping trends for ecommerce in 2023

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Hot mobile shopping trends for ecommerce in 2023
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Kelli Trapnell

February 3, 2023

The top 10 trends in ecommerce for 2023

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The top 10 trends in ecommerce for 2023
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JP Arnaud-Marquez

January 19, 2023

Customer retention: Why shoppers leave and how to get them back

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Customer retention: Why shoppers leave and how to get them back
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Kelli Trapnell

January 12, 2023

How to increase customer lifetime value through upsells

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How to increase customer lifetime value through upsells
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JP Arnaud-Marquez

January 10, 2023

What Shopify’s Commerce Trends 2023 Report means for you

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What Shopify’s Commerce Trends 2023 Report means for you
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Kelli Trapnell

December 15, 2022

4 ways to increase customer lifetime value (CLV)

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4 ways to increase customer lifetime value (CLV)
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Kelli Trapnell

December 13, 2022

4 ways to improve the customer experience with automation

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4 ways to improve the customer experience with automation
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JP Arnaud-Marquez

November 29, 2022

Turning customer churn into loyalty: 4 strategies you may be overlooking

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Turning customer churn into loyalty: 4 strategies you may be overlooking
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JP Arnaud-Marquez

November 17, 2022

How drop-off shipping increases customer satisfaction

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How drop-off shipping increases customer satisfaction
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JP Arnaud-Marquez

November 15, 2022

How to increase post-purchase customer satisfaction with drop-off return shipping

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How to increase post-purchase customer satisfaction with drop-off return shipping
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JP Arnaud-Marquez

November 15, 2022