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Loop returns

Redefine Returns

Loop is the exchange-first returns platform for scaling Shopify brands.

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Powering Shopify’s best returns experiences:

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Returns: the new ecom growth formula

Growing brands know returns are a make-or-break experience. You can get it right and win customers for life… or keep paying up to 7x more to find new ones.

Your customer experience is the final differentiator

With Loop, your returns process is as enjoyable as shopping. When you make it this easy to find the products they’ll love, customers come back again and again.

More exchanges, fewer refunds

Our brands retain revenue on up to 50% of their returns

Exchanges continue the customer relationship and lead to higher LTV, more referrals, and more repeat customers.

$700M retained for our brands and counting

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Exchanges are 100% the most important thing we look to achieve with returns. It creates a memorable customer experience and ensures they find products they love.”



Exchange Optimized Flow, for new size, color or another item

Let’s talk returns

We’ll help you transform your returns from a cost center into a profit center.


Not just a platform, but a partner

We want you to win. Our weekly content uncovers how brands in your exact situation are succeeding, so you can increase exchanges and win customers for life.